Saturday, November 16 – Sunday, November 17, 2019: The International Make-Up Artist Trade Show, IMATS, is the largest celebration of make-up artistry. Thousands of make-up artists, exhibitors and enthusiasts come together for this massive make-up expo to discuss, display and collect the best the industry has to offer. Make-up pros from fashion and film provide education, make-up tutorials, and live demonstrations, while beauty brands offer the latest trends and new products to fill your make-up bag.


  • Saturday: 10 a.m. – 5 p.m.
  • Sunday: 11 a.m. – 5 p.m.



Use #imats and #atlantamua to connect on social media